Friday, 22 February 2013

'Copyright, Contract & licensing'

Wed 20th Feb 2013 Professional Practice 'Copyright, Contract & licensing'

Glen Thomas (aopgwen-gwen@aophto.co.uk)

This session was really interesting and vital for anyone who plans any kind of future selling images or working as a photographer in the future.

We were also advised to join: http://www.dacs.org.uk/


COPYRIGHT, CONTRACTS & LICENCING
© AOP/Gwen Thomas 2012
gwen@aophoto.co.uk
@aopgwen


LICENSING
• The right to control copying including digital
scanning

• Copyright, Designs and Patents Act 1988

• Photographers own copyright in their images -
commissioned and personal

• An automatic right - no need to register it

• Lasts for 70 years after the photographer dies

• There is no copyright in an idea

Exemptions in the Law

1. Employed  Employer pays tax, NI

2. Incidental Inclusion  Included work not key

3. Criticism & Review  Image or content only

4. Research & private study  Not by reprographic process

5. Education  For exams only

6. News reporting  Not photography

Assign or Licence

• Copyright in the UK is a property right

• Assigning copyright is like selling your house

• Licensing is like renting your house or rooms
within your house

Moral Rights

Employed photographers do not have these rights

The Attribution Right

• Right to a credit

– Not an automatic right, must be asserted

– Does not apply to magazine/newspaper work

– Does not apply to reporting current events

The Integrity Right


The right to object to derogatory treatment
– An automatic right
– Does not apply to magazine/newspaper work
– Does not apply to reporting current events

False Attribution Right
• The right not to have someone else’s work
credited to you

The Privicy Right
• The right of a commissioner to prevent
publication
• Applies only to private and domestic
commissions eg
– Weddings
– Family portraits


WORKING WITH COPYRIGHT
Making © work for you

Licensing
• Exclusive

– Only one licensed client can use
– Photographer needs permission for folio use
– Client can sue for infringements

• Non-Exclusive

– More than one licensed client can use
– Photographer can use in folio
– Client can sue for infringement with written permission
from photographer

Advertising, Design & Corporate
• Media
• Territory
• Time
• Exclusive
• Base Usage Rate (BUR)


CONTRACTS
• An agreement between two parties
• Every commission is a contract
• Always have contracts in writing

Paperwork
• Terms of the contract
• Estimate
• Terms and Conditions
• Purchase Order
• Invoice
• Licence

Editorial
• All Rights
• First British Rights (FBR)
• FBR with syndication


COLLECTIVE LICENSING
• Method of licensing work in difficult to police
situations eg photocopying
• Photocopying/scanning licences issued by the
Copyright Licensing Agency
• Licence fees distributed between publishers,
authors and visual artists collecting societies

DACS
Design & Artists Copyright Society

• Not for profit visual arts collecting society
• Negotiate and licence their artist members work
• Collect and distribute collective licence money to
all visual artists via PAYBACK

What can photographers claim for
from DACS?
• Work licensed for reproduction in magazines, books,
journals
• Work licensed in a programme broadcast on BBC Digital or terrestrial UK television


How do I get the money?
• Register at the DACS website
• Fill in the form when it arrives
• Wait for your cheque!

DON’T FORGET……….
• Your work is your
creation & your
pension
• Mark your work
• Never send work on
spec
• Read all paperwork
• Don’t rely on word of
mouth
• Use terms &
conditions
• Register with DACS
• Start using paperwork










No comments:

Post a Comment